Energizing People with the Power of Purpose: Human-centric Purpose Discovery & Activation Consultancy

At the heart and soul of your brand and business, is your purpose. We help you to reconnect to the very essence of your company, reaching beyond traditional public relations and reputation management. That can easily be related to Corporate Social Responsibility (CSR). But it can go well beyond: Taking a fresh look at what you stand for ensures relevance for your target audience right now and in the future. The discovery of true purpose, its activation and change management are an inseparable trinity. We inspire deep, holistic change across all touch-points of your employee relations and your customer experience through Brand Discovery frameworks and Workshops.

MEET OUR AGENCIES LEADING Purpose Discovery & Activation

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www.wearethebeautifultruth.com
A human-centric team that is deeply passionate about Purpose.

ADAM PENNY    CO-FOUNDER THE BEAUTIFUL TRUTH

ADAM PENNY
CO-FOUNDER
THE BEAUTIFUL TRUTH

CHRIS CHINALOY    CO-FOUNDER THE BEAUTIFUL TRUTH

CHRIS CHINALOY
CO-FOUNDER
THE BEAUTIFUL TRUTH

The Beautiful Truth is the perfect symbiosis for Purpose Discovery and Activation. Our consulting services take senior leadership teams on a discovery journey in two parts: unearthing their true purpose and then making it come alive. Our roots lie in senior level brand direction, documentary film-making and journalism, so we are not only passionate but also experienced at translating abstract concepts into engaging content.


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Connected Pictures create films that have the power to change perspectives.”

ELIZABETH SMITH    COMMERCIAL DIRECTOR CONNECTED PICTURES

ELIZABETH SMITH
COMMERCIAL DIRECTOR
CONNECTED PICTURES

JON AYRES    CO-FOUNDER & CEO CONNECTED PICTURES

JON AYRES
CO-FOUNDER & CEO
CONNECTED PICTURES

It’s about understanding the benefit that our clients bring to the world, why they exist and then expressing it in the purpose-led films that we create. It’s not about adding layer upon layer of cleverness and information, it’s about stripping back to reveal. It’s about helping our clients understand what makes them tick – as human beings first and companies second. We believe it is values that unite us all, not products and services. And when those values are authentic, people become inspired. When people uncover the best and deepest parts of themselves true connections are made. Human stories have the power to change the world.

These are the stories we tell.

Awards:

Our practitioners are ready to work with you.

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YOU´RE IN GOOD COMPANY

Reference clients

Pfizer

YO! Home

Unilever

Pretty Green

Sotra

AWARDS

VIFF

Best Feature Documentary

Cannes Lions

Cannes Golden Dolphin

Winner ARPA

and many others